For 18 years, Jack Vartanian has created collections infused with a unique blend of tradition, sophistication, and cutting edge design in a way that enhances the natural beauty of each stone. The workmanship resembles French haute couture, in which the construction is entirely handmade by meticulous professionals using unique techniques of stone setting all done in his workshop in Sao Paulo, Brazil. Each piece from Jack Vartanian’s collections is an object of desire that evokes new ways of creating truly innovative jewels. In the United States, the flagship store is located in New York on Madison Avenue. In Brazil, the Flagships are located in São Paulo, Curitiba and Rio de Janeiro. All the six stores were designed to provide a unique ambiance and shopping experience. The Brand is also represented in Hong Kong by Plukka, a fine Jewelry store located at Landmark Tower Mall. The designer finds the inspiration for his emblematic pieces in the opulence of lavish soirées, red carpets and beautiful women. We welcome you to be a part of our world.