Apex Sports Group was founded by Denny Hanson in 2006.  Denny has a life-long passion for skiing, from his years as a ski racer to his career in innovative boot design and production. As the originator of the rear-entry ski boot and Hanson boots, Denny has proven his ability to introduce new product into a very traditional industry. We have witnessed radical, constant, change in alpine ski's, while most ski boots today are pretty much the same as they were thirty years ago. Technological advances have been made in all other aspects of our lives, yet no real innovation has been made in ski boots until Apex was introduced.  The Apex boot was developed through Denny’s experience with snowboard boots and other technical footwear. He applied an array of new technology and ideas to ski boots, creating the most disruptive concept in skiing since the evolution of the shaped ski. The warmest boot on the planet, it is the first truly comfortable that offers an exceptional level of performance for even the most advanced skiers.