REEL is situated in Ponte di Nanto, near Vicenza, Italy, where manufacturing, sales and technical support are centered. The company was founded in 1984 and is part of KSB Group (Frankenthal, Germany). REEL is a leading supplier of innovative, reliable power drive solutions and high-efficiency synchronous reluctance motors backed by personalized service and professional support. The Company provides customers with efficiency raising solutions in industry as well as power control systems for automotive test bench applications.