Good Done Great began with a simple philosophy: that everything we do should be focused on meeting the needs of givers.
Meaning the easier we make it for a giver - individually or within an organization - to feel informed, connected, and empowered, the greater the likelihood they not only will give, but entice others to join in their cause.
Giving can be contagious, whether it's of time, money, or resources - and it's the kind of virus we actually want people to spread.
Because in reality, there are no individual individuals. We have families, employers, clubs, social networks - we are part of something larger than ourselves.
Our job is to make the good done by individuals, companies, and the charities they support, great.