Established in 1995 by brothers Maurice & Charles Saatchi and founded on the philosophy of Brutal Simplicity of Thought, M&C Saatchi is today the largest independent advertising agency network in the world, with 29 offices globally. Locally, the M&C Saatchi Group South Africa comprises six creative companies, M&C Saatchi Abel (Integrated Communications), Connect (Media), Levergy (Sponsorship & Entertainment), Razor (Public Relations), Black & White (Consulting), Dalmatian (Integrated Communications). The Group’s doors opened in 2010 and, in less than five years, grew to have offices in Cape Town and Johannesburg, as well as a presence throughout sub-Saharan Africa.