Kreative is a customer-facing, professional services firm focused on business development through Strategy, Sales, Analysis, Marketing, Licensing, New Product Development and Channel Management for consumer packaged goods companies. Kreative Group: Sales: Headquarter Selling, Management Joint Business Planning Planning: Trade Marketing, Product Development Marketing: Program Development, Display Merchandising Development, Licensor Relationships Execution: Directive Development for Retail Team, Retail Operations Management, Analytic Accountability Measurement: Analysis, Market Basket/ Consumer Insights, Category Management/ Advisory Kreative Design: Discover: Brand Immersion, Consumer Insights, Market Basket Analysis Develop: Trend Boards, Concepts, Prototypes Source: Components, Packaging, Proforma Management Execution: Co-pack/ Production, Ship Test, Revenue Reporting Licensing: Contract Holder, Gifting and Consumer Solutions, Royalty Reporting and Payment Kreative Licensing: Discover: Brand Immersion/ Insights/ Trends Plan: Strategy Development, Platforms, Consumer Relevance Partner: Licensee Exploration, Product Development, Product Approvals Execute: Sell in to the Retailer/ Gatekeeper, Integration of Core Business, Merchandising, Marketing Evaluate: Analyze, Quantify, Process