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Rick Abell
Founder at Ad Ambience
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Work Experience
Founder
Jun 2022 - Present · 2 years and 6 months
Advisory Board Member
Apr 2021 - Present · 3 years and 8 months
Managing Partner
Feb 2021 - Jun 2022 · 1 years and 4 months
Company Details
2-10 Employees
Display advertising has a brand awareness problem. The vast majority of ads aren't even seen by users today. And no, we're not talking about "viewability." An ad may register as "viewable," but due to banner blindness, users have become accustomed to avoid even glancing in areas or environments likely to contain ads. Ads are getting lost in the noise. Users are bombarded with too much information, too many ad placements, too many trackers. All of these elements then slow down websites significantly, further frustrating users and reducing brand favorability on the ads that do manage to be seen. At Ad Ambience, we help brands cut through the clutter. Fast and focused ad inventory equals happier users, and happier users equal positive brand perception and more effective ad spend. Reach out today to have a discussion about how user experience advertising can work for your brand.
Year Founded
2022
Social Media
LinkedinTwitter
Industry
Advertising Services
HQ Location
1812 Webster St Baltimore, Maryland 21230, US
Keywords
brand advertisingbrand awarenessbrand recalluser experience
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