Founded by Reema Katoch in the year 1999, who wanted to create a differentiation in the market by designing costumes that are hand-made from the highest quality materials, with consistent fit that flatters most body types, along with offering appropriate accessories and make-up to complete any look. ZAI has been providing high quality dance costumes, school performance costumes, theatrical costumes, mascots, wigs, accessories of various kinds – Indian and Western style – over the years to prestigious brands and event organizers.