The company opened its first outlet in 1996. “While the central purpose of our cafes remains being hubs of conversation, over the years, our customers have moved up. To re-engage with them, we have worked on our lounges offering a more relaxed ambience and catering to a global palate, Cafe Coffee Day. The company has 918 outlets in the country, located in 139 cities, of which 20 are lounges. It plans to touch 1,100 outlets by the end of this financial year