Infinite Analytics was founded in 2012 by Akash Bhatia and Puru Botla with the goal of helping businesses use data and artificial intelligence to solve problems. By leveraging the power of consumer insights, our team has helped high-profile clients like Coca-Cola, AirBnB, and eBay to identify and target audiences that would resonate with their goals. Through our efforts, we gained backing from prolific figures like Ratan Tata and were recognized as one of the most successful MIT startups by Built in Boston. Our newest venture is Sherlock AI, a consumer insights platform that was crafted with all of our experience and expertise to enable any business, big or small, to augment their digital marketing journies. Regardless of your experience with data analytics, we've built a platform that anyone can use to overcome their business obstacles and achieve the ambitious goals they've set for themselves.