Launched: April 2022
Jewelry for the future - a creative platform with an offering that’s high on authenticity x sustainability
We are creating a new experience for jewelry, one that is highly authentic on design, craftsmanship, and sustainable by being intelligently mindful, for the environment.
Our jewelry is crafted by the finest of artisans and made in partnership with leading designers (currently JJ Valaya, Suneet Varma, Shivan Narresh, Amrapali)
Our jewelry is engineered to have a very low environment footprint - we use recycled base metals vs gold, silver which are destructive in their mining. Our stones are all lab-created and natural in some cases.
We offer two ways to experience our jewelry -
Own with an option to change anytime, and
The Aulerth Loop - wear and return
Our goal is to inspire people with design to illustrate that preciousness is a function of design, craftsmanship, ideation vs materials that are destructive to the environment. The change we will drive for today’s and future generations - that Change is Precious.
Industry
Retail Luxury Goods and Jewelry
HQ Location
3807, DLF City, Phase-4, Hamilton Ct Rd,
Block A, Sushant Lok Phase I, Sector 28,
Gurugram, Haryana 122009, IN