Duff's CakeMix is an entertainment retail business, offering cake and cupcake decorating experiences in a branded, upbeat and vibrant atmosphere.  Co-founded by Food Network star Duff Goldman, the company’s mission is to empower creativity and foster shared, multi-generational social experiences. A soul-nourishing escape from the hustle and bustle of modern life, Duff's CakeMix is a space for spontaneous creative outings, birthday parties, team building activities, corporate events, and charity events.  Customers select from an offering of pre-baked cakes and cupcakes, build their kits with colorful frosting, fondant and candies, and then bring their creative vision to life. At Duff’s CakeMix, we believe there are artists in all of us, and that  cake decorating is an act of love, especially when done with or for others. The world wants to create, the world needs to create, and more than anything, the world needs cake. We’re here to help. The business has been featured in a variety of media including: The Today Show, Good Day LA, Forbes, LA Times, People Magazine, Pop Sugar, Bon Appetit, Keeping Up With The Kardashians, Real Housewives, and Jimmy Kimmel Live.