IntoTheMinds is a market research agency operating from Belgium and France and carrying out projects in Europe and beyond.
We specialize in state-of-the-art market research methods to tackle even the most difficult projects :
qualitative research (ethnography, interviews, focus groups, ...)
quantitative research (surveys of all types, Big Data analysis, satisfaction and loyalty surveys)
behavioral modeling (statistical models, predictions, data mining ...)
Examples of projects :
churn prediction for a French bank based on data mining and structural equation modeling
qualitative research for a new financial product (Belgium)
satisfaction study for a Swiss organization (qualitative research + quantitative instrument definition + administration)
data exploitation and visualisation for a mobile operator (Belgium)
brand image research for an apparel brand (Brazil)
study for the implemantation of new kindergartens (Luxembourg)
cartographic studies for the retail sector
customer experience research for various industries and countries
80% of our projects are carried out of Belgium.
Industry
Advertising Services, Marketing, Marketing, Advertising & the Media, Marketing - research, Economic studies, Services to businesses, Business Services, Business management consultants
HQ Location
Rue des Pères Blancs 4
Brussels, 1040, BE
Keywords
customer satisfactiocustomer loyaltycustomer experiencemanagement consultingBig DatGDPRmarket researchmarket research studyqualitative researchquantitative research