About HPB | Het PR Bureau: we are a full service PR agency that helps companies cut through the noise of current day communication, and find a deeper, better connection with people. We help brands make changes that matter, and be truly relevant and valuable in people’s lives. So they will be liked, loved and famous for all the best reasons. Our recent acquisition of digital creative agency Likefriends allows us to make a difference in even more ways, incorporating brand identity & digital design, motion, platform strategies and social campaigns into our mix of available tools. But still one thing remains paramount in all of this: We are obsessed with F+A+M+E. No, not the shallow “oh look at me” kind: Facts, Attention, Meaning and Earned. These are the four factors that help brands become valued, loved and - ultimately - famous for the very best reasons. Everything we do, our team, our organisation and services, all serve these four factors. We make sure they add up logically and reinforce each other. This is what we call the F+A+M+E Equation: F+A+M+E = grow famous for all the best reasons.