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Pekka Pohjola
CFO at Avaus
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Work Experience
CFO
Present
Company Details
51-200 Employees
Avaus is the Nordic leader in supporting customer-centric organizations with intelligence driven growth. By using data and technology to orchestrate experiences, we help our clients grow their businesses and lifetime value of their customers. Avaus has 150 experts working with business & experience strategy, data science, analytics & technology and is located in Helsinki, Stockholm, Munich, Gdansk and Milan. Our offering includes: Strategy & Target state ● Customer Experience & Personalisation Strategy ● Marketing Technology Strategy ● Analytics / AI Strategy ● Organisation & Capability definitions ● Roadmaps and transformation ● Change management Experience Technologies ● Marketing Platforms (Salesforce, Adobe, Marketo) ● Marketing Automation ● Data Management Platforms (DMP) ● Web Analytics ● Personalisation platforms Data & Analytics ● Data & Solution Architecture ● Customer & Experience Analytics ● Predictive Modelling ● Segmentation ● Data Management and Engineering Artificial Intelligence for Growth ● Deep Learning ● Simulations ● Image recognition and analysis ● Decision modeling ● Recommendation engines ● Attribution modeling Growth Hacking ● Customer acquisition ● eCommerce optimisation ● Loyalty optimisation ● Omnichannel optimisation ● Lead generation
Year Founded
2007
Social Media
LinkedinFacebookTwitter
Industry
Business Consulting and Services
HQ Location
Albertinkatu 25 Helsinki, 00180, FI
Keywords
Business StrategyAnalyticsDigital service developmentMedia servicesMarketing automationSocial MediaCreativeCRMMarketing process outsourcingMarketo
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