IDR Medical is an international healthcare marketing organization. We offer distinct capabilities that integrate medical market research, business analysis and strategic problem solving. At IDR we give practical advice, working seamlessly with our clients to help see things others may miss. Our team is experienced, committed and passionate about adding value to your business. Our primary focus is on the launch of new medical devices and drug device combinations. IDR Medical’s team of consultants and researchers help clients succeed with new product development initiatives across the product life cycle, from idea generation and concept development to market testing, pricing and commercialization.