Method1 is a team of modern marketers that practices the art & science of behavior change for CPG indulgence brands to help them punch above their weight in the market. We do this by building interconnected marketing ecosystems that place the human experience at the center of our brand-building strategies across owned, earned, and paid media. Method1 is a founding member of the Consumer Behavior Lab, whose mission is to explore ways behavioral science can be applied to improve the effectiveness of media and marketing. Clients include Heaven Hill Distillery’s Elijah Craig, Evan Williams, and Larceny bourbons, Lunazul Tequila, Cape Tide Hard Tea, as well as ShadyRays sunglasses and Wellow compression socks.