We help major gift and planned gift fundraisers qualify and prioritize donors for outreach so they spend less time on fishing expeditions and more time closing big gifts. We understand that 80% (or more) of an organization's revenue likely comes from less than 20% of its donors. So we help nonprofits "fish where the big fish are when they are ready to bite". Our products and services use Internet tracking technologies to zero-in on the donors that are most likely to support an organization with major or legacy gifts. Inside our dashboard, fundraisers see more than just who to contact. They see when and why. Finally, charities can reach out to the best prospects in real-time so they can be more effective. [Job seekers: Learn more at Glassdoor- http://www.glassdoor.com/Overview/Working-at-MarketSmart-Maryland-EI_IE790535.11,31.htm]