ROSKINO is an organisation representing Russian industry of audiovisual content on the international markets, a national operator for the promotion of films, series and animation as well as the creative potential of Russian talents abroad and coproduction opportunities within Russia. ROSKINO is a successor of Sovexportfilm and its history goes back to 1924. ROSKINO’s activities are in line with the public policy to strengthen the image of Russia in the international arena and increase the export of the creative industries. ROSKINO also acts as an industrial expert and advisor to Russian content makers in terms of international promotion; conducts research of the foreign content markets; organizes tailor-made educational and coaching programs aimed at the development and integration of Russia into the world content industry. ROSKINO promotes Russian content at key international film markets such as the European Film Market in Berlin, FILMART in Hong Kong, Marché du Film in Cannes, TIFF Industry in Toronto, American Film Market in LA and others. ROSKINO also organizes the Russian film festival abroad. The company also helps to attract investors interested in co-production within Russia. ROSKINOS's primary aim is to develop effective systems to support Russian content in foreign countries and promote Russia as a solid partner for international cooperation and to enhance the transparency of the Russian content market.