Alliance is an independent retailer that prides itself in delivering value, range and quality to its customer. Being locally owned and a small business also means that we understand our customers’ needs and can react quickly to support the changing pressures of island life. Alliance started with one large out of town supermarket in Guernsey and has more recently expanded into Jersey, with a flagship store in Sand Street, and stores in Halkett Street, Broad Street and St Ouens. Alliance have supply partnerships with Waitrose in Jersey and exclusive Sainsbury’s supply in Guernsey.