Think Iowa City, formally known as the Iowa City/Coralville Area Convention & Visitors Bureau (CVB) is Iowa City, Coralville, North Liberty, and Johnson County's official destination marketing organization. The team attracts new events to the community, provides service and support to existing and repeat events, and provides comprehensive information to visitors to the area. Mission: Think Iowa City advances the economic vitality and quality of life for residents and visitors as Iowa’s premier destination.