Opinion forming medium in the management circles. Through promotion of modern management methods changes attitudes of en- terpreneurs and managers, creating background for active companies focused on development Nowoczesna Firma’s aim is also to spread usage of good practices in business, promotion of experiences exchange and collaboration in managers’ circ- les. Such aim is achieved by projects directed to top management: HR Congress, Congress Trainings in Poland, Sales Congress, that are followed by Expo Nowoczesna Firma and Expo Trainings in Poland – prestigious events concentrated on human capital management, employees training area and development of success- ful sales, gathering even up to 2000 delegates each time. Business Knowledge Events – expert projects taking place 2–3 times monthly, addressed to specialists interested in narrow specialistic fi elds in the area of business strategy,; their pur- pose is to join environment of professionals interested in such issues as: finance, marketing, sales, HR. Each event gathers about 80 delegates. Nowoczesna Firma in Europe Seminars is a cycle of 8 cost free branch experts meetings with over 800 participants in the largest cities in Poland, concerning among others human resources management issues and new trends at training market.