People gravitate toward brands that have something to say and know how to listen. We help brands behave that way in social media and beyond. Brand's Social Asset is a sum of relationships that it has with its audience. These relationships represent mutual attitudes and expectations and directly translate into social and purchasing behaviour. To put it simply, if your brand has lots of people that love it, buy its products and recommend it to their friends, then your brand has a massive positive social asset. Managing this asset, growing it and continuous translating it into positive social & purchasing behaviour is an important job for any brand. Nowadays Social Media is critical to successful managing your brand's Social Asset. GRAVITY is here to help.