Scenic Jacksonville, Inc. is a non-profit advocacy organization dedicated to preserving, protecting and enhancing the scenic character of Jacksonville, Florida's natural and built environment. We have four areas of focus: Design, Development, Preservation - Advocating for design excellence, enhanced streetscapes and parks, quality placemaking, and preserving our city's historic and natural assets. Trees and Landscapes - Replenishing and protecting the tree canopy, promoting streetscapes, natural landscapes and green infrastructure. Utilities - Placing utilities underground and minimizing the visual impact of utilities, cellular towers and equipment. Signage - Reducing billboards and ensuring commercial signage adheres to design standards. The Great Cities Symposium is our annual event which initiates conversation and thought leadership about fulfilling Jacksonville's potential. Scenic Jacksonville is an affiliate of Scenic America and Citizens for a Scenic Florida, working with those organizations on common state and national issues.