MT
Muskaan Tayal
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Work Experience
N/A
May 2019 - Present · 5 years and 8 months
N/A
Nov 2020 - May 2021 · 6 months
N/A
Apr 2020 - Jun 2020 · 2 months
Company Details
2-10 Employees
Life & Half is new age digital first, metric driven brand marketing think tank specialising in setting up startup digital products (commerce or content). We handle a range of services, from brand positioning, integrated marketing strategy for offline / online, social media, content creation, on-ground activation - depending on what a startup needs, to monetise / grow traffic. Our in house team currently develops and designs content for an impressive new-age digitally-demanding client roster - from retail to publishing. We have on our client roster luxury brand Zomato, Harvard Business Review Ascend, Lenskart, Under Armour India, Biba, GlobalBees and many more D2C brands. We've had very successful collaborations in the past with Indian Express, India's largest ethnic womenwear brand Lakshita, premium eyewear label John Jacobs among others. The uniqueness of Life & Half digital solutions, lies in blending offline & online initiatives to meet overall business objectives + approaching branding, strategies & content with data-led decision making. The 2 co-founders have combined experience of ad agencies & e-commerce companies. - working at Ogilvy, McCann Erickson, Wieden Kennedy, Dev Kabir Malik Design Studio Bira91, handling Lenskart's private label to launching offline stores & so much more! Life & Half is a great workplace to get a headstart in world of online content, social media, analytics, brand marketing & design. Commercial deck available on request.
Year Founded
2019
Social Media
Linkedin
Industry
Technology, Information and Internet
HQ Location
Building 19, 1st Floor Hauz Khas Village New Delhi, Delhi 110049, IN
Keywords
Branding & Marketing StrategyWebsite/App development + ManagementContent Strategy + DevelopmentSocial Media Strategy + Content + ManagementBranding Design + ConceptualisationBusiness Intelligence- Analytics & Trackingand Video & Social Content Production
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