Square Food & Beverage Limited, has started its journey in 2001 as a member of Square Group, the leading corporate house in Bangladesh. Within a short span of time, it has been able to create a strong foothold in the market through its quality products and customer services. For its obsession with quality management, the company had obtained the international quality standard ISO 9001 in 2005. Strong commitment to quality, adoption of advanced technology, stress on human resource development, focus on continuous improvement and introduction of new products for the growing markets have given the company a decisive position in the industry. Recently the company achieved ISO 22000 for its food safety management system. Square Food & Beverage Limited has introduced three popular brands in the market namely Radhuni, Ruchi and Chashi. Radhuni is the flagship brand of the company. Just after its introduction, Radhuni drew the attention of housewives who demanded convenience and time saving cooking. The product range of Radhuni is enriched with basic spices, mixed spices, cereals & pulses based products, edible oil and dairy. On the other hand, Ruchi is providing ready-to-eat snacks like Chanachur, Fried Dal, Banana Chips, Jhuribhaja, Peanut, Chutney, Pickles and Honey. Ruchi has won the heart of the youngsters for its healthy, tasty & innovative ground breaking products. The new brand of the company, Chashi is the landmark of those products which are collected directly from the farmers having the indigenous essence and freshness. The company assures to meet the increasing demand for quality products both at home and abroad. The products with international standards are being exported to more than 22 countries. Dedication to quality, innovative products, customer service and reasonable price has given the company a unique position in the food market.