MC
Mingju Cao
Founder at Kinetiq
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Work Experience
Founder
Present
Company Details
51-200 Employees
Historically, TV measurement has been limited to paid advertising, overlooking the impact and return on brand exposure within the content — where audiences are most engaged. As advertisers and agencies evolve their paid TV strategies to include earned media and brand sponsorship, they need TV monitoring, measurement and signaling solutions that reach across local, national and even global markets. Kinetiq’s global TV intelligence network identifies brand mentions, second by second across thousands of TV Stations, enabling brands to evaluate TV and video with the same speed, accuracy and agility as digital.
Year Founded
2019
Social Media
LinkedinTwitter
Industry
Advertising Services
HQ Location
Conshohocken, Pennsylvania 19428, US
Keywords
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