Owner of Cliff Design AB, Cliff Models & Prototypes AB, Cliff Hemi Model & Prototype AB, Propeller Design AB. Former owner of Opticore AB, sold to Autodesk in 2007. In 2006 the mission was to build a global leading design service group. Were third largest design group in Sweden 2006 and became number one in Europe 2008 and top ten in the world. The organisation was awarded ten international design awards in 2008, IDEA:Gold, Red Dot: Product, IF, D&DA among others. BMW Motorrad, Cadillac, Electrolux, Ericsson, GE Healthcare, Mercedes-Benz, Scania, Toyota Industrial Equipment, Tupperware, Whirlpool and Volvo are on the client list.