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Mike Anthony
Global Ceo - Integrated Brand And Retail Strategy And Capability Building at Engage Integrated Brand And Retail Strategy And Capability Building
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Work Experience
Global Ceo - Integrated Brand And Retail Strategy And Capability Building
Apr 2005 - Present · 19 years and 8 months
Shopper Marketing Advisor
Jun 2020 - Present · 4 years and 6 months
Resident Expert – Training, Coaching And Shopper Strategy
May 2016 - Present · 8 years and 7 months
Company Details
Helping brands win at retail. engage is a consultancy and training company that works with consumer goods companies to build insights & strategies to win with shoppers - online, offline, throughout the purchase journey. We know how consumer goods companies work best: by integrating consumer marketing, trade/shopper/category and customer teams to deliver a 'Total Marketing' Approach - we help develop better ways of working, processes, roles and responsibilities and organizational structures. And we train and coach your team to enable them to perform at the highest level. All our trainers and coaches have decades of line management experience: they have literally done the job. This means we have training solutions that are realistic, practical, and lead to real behavioral change back at the desk. Led by best-selling authors and practitioners, Mike Anthony & Toby Desforges, engage offers bespoke solutions designed to your specifications to meet your needs. Get in touch now to understand how we can help
Year Founded
2005
Social Media
LinkedinFacebookTwitter
Industry
Business Consulting and Services
HQ Location
London, United Kingdom, GB
Keywords
Shopper MarketingConsultancyTrainingConsumer marketingCustomer marketingIn-store marketingConsumer research and insightsShopper research and insightsChannel managementCategory management
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