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Michelle Crochet
Founder at Droga Chocolates
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Work Experience
Founder
Present
Company Details
2-10 Employees
By finding inspiration in the candies of yesterday, we reimagine confections for today with a focus on our three core values: the best taste, the highest quality and the most fun. Michelle Crochet started Droga Chocolates in 2007 in the foodie-centric San Francisco Bay Area. She grew up addicted to her mother's homemade rocky road candy, a treat renowned for its unique twist of replacing walnuts with roasted, salted peanuts. Michelle’s love and passion for good food was deepened through her time spent living in Italy as well as three years as a food buyer for national luxury kitchen retailer, Williams-Sonoma. Inspired by her mother’s original creative twist on a classic, Michelle continues to create new irresistible treats in the Droga candy kitchen by combining nostalgic flavors with modern twists using premium, all natural ingredients. In 2012 Lisa Albani joined Droga Chocolates as Michelle’s partner. Lisa’s business background is a perfect compliment to Michelle’s creativity. With over 25 years in the retail industry, Lisa has extensive experience in senior management roles with brick and mortar stores, ecommerce and catalog in Fortune 500 companies. Together, Michelle and Lisa are the perfect ingredients for a sweet and successful business.
Year Founded
2007
Social Media
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Industry
Food and Beverage Services
HQ Location
Greater Los Angeles Area,West Coast,Western US
Keywords
Chocolate and Confections
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