The Hop! Media Group is a leading media company producing, distributing and acquiring content across multiple platforms. The Group currently operates three unique linear channels dedicated to children & families, featuring content that is educational, entertaining and entirely free of any kind of violence. Technologically at the industry’s forefront, Hop! Group has integrated each channel and brand within a cross-media interactive experience, covering TV, mobile, internet, YouTube as well as off screen activities, outdoor events, L&M sales & promotion. Much of the quality content Hop! distributes is by the production division that produces animation , live-action and documentaries. Hop! Media Group co-produces with the world’s leading partners, including Sesame Workshop and Studio 100. The group has launched localized international channels in Europe, Asia and the Middle East. Hop! Channel is the world’s first dedicated preschool channel. Hop! is a genuine oasis, where parents rest assured that their children are surrounded by a warm, nurturing environment with only the highest quality programming. The channel has been developed using the expertise of educators and early child development professionals, to ensure that children are exposed to a range of content that is age appropriate and free of violence. Since its launch in 2000, Hop! serves as the 1# preschool TV and internet destiny in Israel. Luli- A World of Content for Toddlers is specifically designed to meet the developmental needs of toddlers. Conceived and designed in close collaboration with child development experts, Luli is geared to develop cognitive skills and stimulate the thoughts of toddlers during the early stages of life.life. Luli, The Channel has also launched on several platforms in the world. Yaldut Israelit (Israeli Childhood)- Unique channel that preserves the classic Israeli culture and presents children with the very best classic and current songs for children.