Western Financial Group is a diversified insurance services company that is focused on creating security and has provided over one million Canadians the right protection for more than 100 years. Headquartered in High River, Alberta, Western provides personal and business insurance through 220 locations, its affiliates and a variety of connected channels, with an engaged team of approximately 2,100 people. Day in and day out, the interactions of our people are rooted in four guiding principles: Truthfulness, Fairness, Value and Loyalty. For customers, that means honesty and accountability from your Western insurance experts; trust and loyalty; hard-earned knowledge of our business; and longstanding relationships with enduring value. Western Financial Group is a subsidiary of Trimont Financial, a wholly-owned subsidiary of The Wawanesa Mutual Insurance Company.