Juice was founded in 2015 based on the ambitious goal to create an e-commerce platform that uses blockchain technology for the sale and distribution of digital assets. However, it’s not enough to just create a new platform. Scalability and interoperability are essential elements in any modern IT-landscape. That’s why Juice was conceived from the ground up to take advantage of microservices and schema-less data structures for seamless integration into any business environment or workflow. Since its foundation, Juice has continued to expand and grow rapidly. The fundamental flexibility built into our development approach has revealed time and again new and innovative ways for taking advantage of our technology to solve a myriad of issues across various and highly diverse industries. Juice has devoted itself to providing elegant solutions to issues which previously seemed insurmountable or were rather accepted as the nature of things.