Preference Capital is a disruptor. It is the support structure behind the financial services organisations building and growing the South African SME sector by providing growth finance, insurance and data services. Preference Capital recognises that small and medium enterprises are South Africa’s lifeblood. SME growth means more jobs. Yet, access to growth finance is hindered by slow, conservative, over-regulated traditional lending institutions. SMEs require a unique solution, one that understands their funding requirements. Preference Capital supports and develops organisations that meet this need.