ABG was founded by co-hosts Melody Cheng, Janet Wang and Helen Wu. A podcast (now turned media company), AsianBossGirl is focused on empowering and sharing the stories of the modern-day Asian American woman It's no secret that Asian women are lacking in almost all media outlets, and those who are present mostly represent the fashion, beauty, or blogging industries. ABG was first started through conversations as girlfriends balancing jobs in finance, technology, & media with corporate careers spanning over a decade. Here, AsianBossGirl shares their experiences and explore topics as 20/30 something Asian American women working, dating, and living in LA.