The California Water Efficiency Partnership (formerly the California Urban Water Conservation Council) is an innovative leader, voice and expert on water efficiency in California that fosters collaboration among a wide variety of stakeholders. CalWEP is a chapter of the Alliance for Water Efficiency, bringing together two of the country's major organizations dedicated to improving and enhancing water efficiency in California and the United States. The Partnership carries forward the leadership, expertise and collaboration that was a Council hallmark but with a new name and new, nimble framework. The new name communicates a vision for an innovative organization that provides leadership on water efficiency issues in California, and also conveys the spirit of inclusion and collaboration among a wide variety of stakeholders. The new framework allows the organization to both serve members and quickly adapt to California’s changing regulatory, political, social, economic and environmental climate. Key membership benefits include: -Dedication to addressing California’s unique issues, challenges and opportunities. Innovation, leadership and expertise on water efficiency. -Collaboration with a wide variety of stakeholders. -Information and tools to help members meet regulatory requirements and challenges. -Information sharing, resources and networking. -Research and data collection to advance water efficiency and spur market transformation.