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Melanie Robinson
Regional Director Of Sales at Roi Hospitality
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Work Experience
Regional Director Of Sales
May 2020 - Present · 4 years and 8 months
Resource Development Director
Sep 2018 - Mar 2020 · 1 years and 6 months
Business Development Manager
Apr 2017 - Sep 2018 · 1 years and 5 months
Company Details
2-10 Employees
In January 2005, ROI Hospitality began operations with the mission to provide broad spectrum services to hotel owners. Our team has over 30 years of experience in all aspects of hospitality management including both full service and limited service hotels, as well as franchised restaurants. We are committed to consistently surpass guests’ expectations by empowering our hotel management team , and providing sound communication and direction. If you share our customer service and product quality goals, don’t hesitate to contact us to learn more about the services we offer. Sales and Marketing is a major component of our success. The hospitality industry is a competitive one, and we have created a system that results in consistent, year-over-year revenue growth and strong performance against our hotel competitors. To do this, we focus on several important tasks: > Developing and executing a sales and marketing plan specific to each of our hotels in their respective markets. > We conduct market research to understand trends that help us manage revenue and direct sales efforts. > We network with area chambers of commerce, CVBs, and local service organizations. > We leverage our franchise sales and marketing resources to help us target and secure both local and national accounts. > Digital Marketing and Search Engine Optimization: The online marketing world is constantly evolving, so we must evolve with it. That means keeping up to date on the newest online marketing initiatives that helps drive more traffic to your hotel website, and improves your page placement on search engines like Google. >We have created a top-down sales and marketing approach that ensures: Comprehensive planning and training. A strong outside sales force. A media schedule that generates a solid return on investment. Our comprehensive philosophy has allowed us to consistently outperform all other hotels in our given marketplace, and we’d love to help you implement our best practices!
Year Founded
2005
Social Media
Linkedin
Industry
Hospitality, Consultants
HQ Location
300 N. Dakota Avenue Suite 602 Sioux Falls, South Dakota 57104, US
Keywords
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