Strauss Coffee is a pure play coffee company, among the top 10 coffee companies in the world. Our passion for coffee is what drives our nonstop growth. We use our strong global platform to build meaningful partnerships and authentic local brands that are embraced by coffee lovers around the world. Strauss Coffee operates in 10 different countries around the world, has over 16 brands and over 6,000 employees. We offer innovative products, concepts and Coffee experiences that are closely tailored to our consumers’ needs, lifestyle and tastes. Our experts continuously craft new and flavourful coffee cups, carefully optimizing the roasting and development process to deliver an ever-growing range of references: From aromatic blends to sharp single origins, all our coffees aim at the best quality and come from the best coffee beans. Combining the in-depth knowledge of our local teams with our global consumer knowledge and sourcing expertise, we build strong local brands that hold leading positions in their markets at all price points. Our core sourcing, R&D & marketing capabilities are key success factors to best manage acquisitions and develop partnerships that help us build even stronger brands in markets around the world. We drive growth and profitability through technology-driven innovation, respect of the consumer and enhanced efficiency. Throughout, Israel, CIS (a federation of former Soviet Union countries), Eastern Europe and Brazil* we sell our broad range of coffee products through retail, online ecommerce and Away from Home (AFH) channels. Our best-in-class operations network is managed from our headquarters in Amsterdam, The Netherlands. Our research and development, what we call our Coffee & Technology Centre, is based near Tel Aviv, Israel. Our centre for green coffee procurement is in Zug, Switzerland. Strauss Coffee is owned by Strauss Group. In Brazil, Strauss Coffee has established the 50/50 Três Corações joint venture with the São Miguel Group.