“The best ideas generally come from somebody needing to scratch an itch” (… or something to that effect), says Michael Arrington, TechCrunch founder and co-editor
The Itch – Good craft burgers are too few and ‘way far’ between. Other than a trek to Galleria Market, Gurgaon doesn’t have much to offer in this department. Leaving a burger enthusiast hapless and dejected; having to settle for convenient alternatives that hovered over the itch but never quite scratched it.
* What is a craft burger? Look up “craft beer” online and then translate that to Burgers.
The Idea – Three Urban Indian men saw the launch of Chandrayaan, then the Mangalyaan and were completely inspired by the cost-effective prowess of the Indian Space Program. We Indians do love us a good bargain! This lot of burger enthusiasts decided to make a cost effective, BIG burger with Indian spices & flavours (radical stuff, we know!); and ask people what they thought of our creation. We wanted to have fun with this…
We began testing these burgers on ourselves, our friends and lucky, random strangers over a year ago. Along the way we lost a few friends (don’t be alarmed, they’re alive), gained a few inches around the belly and worked extremely hard to finally get to this place…
A place where we can offer you food we would love to eat ourselves.
NOTE – We adore, eat, create and sell burgers and the founder a ‘Singh’. The words ‘Burger’ & ‘Singh’ were meant to be together like one of those romantic movies where an expression-less girl, falls in love with a glittery vampire boy with no blood circulation. What can we say, we believe in fate!
Good, Bad or Ugly; Please review us on Zomato!