Business Insider is a business site with deep financial, tech, entertainment, media and digital industry verticals. The flagship vertical, Silicon Alley Insider, launched on July 19, 2007, led by DoubleClick founders Dwight Merriman and Kevin Ryan and former top-ranked Wall Street analyst Henry Blodget. In 2015 the company was purchased by European media giant Axel Springer S.E. BI is also one of the fastest-growing digital media companies, with a global audience of over 80 million readers per month worldwide through our 9 editions of Business Insider and our newest publication, Tech Insider. Business Insider UK was launched in 2014 and has offices based near Old Street in central London.