It’s is a think tank aimed at generating communication between different creative entities that share needs for research and innovation. Today’s society is composite, changing, fluid and chaotic. If, as we believe, architecture is a reflection of society, as such it should express all its complexity. The observation of other worlds, such as those of hi-tech, economy, medicine and design, teaches us that hybridization between different spheres of competence produces innovation. Architecture and the world of construction cannot but be influenced by changes in other worlds.