For over a century, the fortune cookie has been baked into culture. Every year, 3 billion are opened and shared at restaurants and homes (aka delivery. The fortune cookie is an experience. The fortune cookie elicits surprise, delight, hope for the future. OpenFortune didn't invent the fortune cookie experience. But, we did invent new opportunity. An opportunity for brands to participate in this cultural experience. An experience that is shared at the table and beyond (aka social media). Welcome to the “new” fortune cookie.