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Matej Novak
Ceo & Co-Founder at Assetario
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Work Experience
Ceo & Co-Founder
Mar 2020 - Present · 4 years and 9 months
Massachusetts Institute of Technology
Undergraduate Research Assistant
Aug 2019 - May 2020 · 9 months
Software Engineer
Mar 2019 - Aug 2019 · 5 months
Company Details
11-50 Employees
Assetario has developed a revenue optimization SaaS engine for mobile app brands. We improve mobile app user revenue by combining deep player understanding and personalized app experience with common play patterns from across the industry to supercharge IAP targeting and marketing ROI with best-in-class performance. Assetario offers two SaaS products that require minimal light-weight integration with event-based app data: - Predictive LTV provides accurate estimates of how much each of your new users will spend on IAPs and ads, ready for the post-IDFA world. - In-app purchase recommendation engine serves the right in-app purchases to each user based on individual preferences of size and content, increasing spend by 20-50%. Assetario is a team of MIT and Cambridge machine learning engineers. Our expert data science team has almost 100 individual academic publications in the field.
Year Founded
2020
Social Media
Linkedin
Industry
Information Services
HQ Location
Greater Boston Area,East Coast,New England,Northeastern US
Keywords
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