SHIFT is a channel marketing agency that connects manufacturers, distributors, retailers and consumers by optimizing communication, aligning incentives and driving sales at the local level. With our unique & multifaceted approach, we excel in optimizing brand investments while seamlessly achieving retailer sales targets. For over 50 years SHIFT has guided companies efficiently and effectively, enabling their channel partners to connect customers to the company’s brand. We developed a unique platform that integrates marketing support, funds & incentive management—all designed to facilitate and enhance communications between manufacturers and their channels. This dynamic tool, coupled with our robust support team, enables regional and local businesses to leverage brand-approved marketing collateral, programs, and initiatives. Integrating our expertise in communication and technology solutions, SHIFT functions as an extension of your team, supporting a wide range of marketing goals that help you strengthen your brand and drive sales growth.