OUR ROOTS Stemming from our cultural heritage and traditions in jewellery making, our passion for this industry is an inherent part of our DNA. We are a family of jewellery crafters, wholesalers and retail jewellers and our ancestry roots can be traced back to over seven hundred years where our forefathers worked as artisans and jewellery traders. In an era when industrial machinery was not used, each jewellery piece was intricately crafted using basic hand tools with the combination of pure imagination and creative skill. Jewellery was typically made from Gold or Silver with precious gemstones including Diamonds, Emeralds, Pearls and Sapphires and this was regarded as a status symbol. The trust placed in jewellers was very important for customers who expected the highest quality and craftsmanship. By offering each customer a personable jewellery service this allowed for a lifelong and mutually enjoyable trading relationship. PRODUCT QUALITY As a chain specialist focussing exclusively on Sterling Silver chains we have adopted a strict quality assurance benchmark which exceeds other jewellery retailers in the market. Each chain style has been meticulously reviewed by its many aspects such as the type of clasp fastening, precious metal purity, finishing standard and link uniformity. From listening to our customers, industry experts and leading chain manufacturers we are able to offer the most desirable Sterling Silver chains which are made to the highest quality guaranteed.