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Mark Mac Intyre
Founder & Ceo at Specifiko
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Work Experience
Founder & Ceo
Present
Company Details
2-10 Employees
SPECIFIKO is a video news and English-learning platform for Japanese and Chinese healthcare and pharmaceutical professionals and students. It offers 2,000 FREE industry-specific news videos with full transcripts and translations to make the content easily accessible to non-native speakers. SPECIFIKO features a custom database with 350,000+ words, terms and idioms, all translated into Chinese and Japanese, segregated into 24 categories, including cancer, cardiovascular, diabetes, finance, legal and sales/marketing, with 5 levels of difficulty and 6 testing styles. We track, test and numerically quantify user productivity in the application of pharma/health-specific English, then report directly to management on consequent cost savings. PROBLEM: MNCs in China and Japan lose billions annually in worker productivity and business efficiency due to inadequate industry-specific language proficiency. There is currently no relation between what people need, what people study, and what people are tested on. SPECIFIKO SOLUTION: 1) We revolutionize the way Chinese and Japanese professionals acquire and absorb industry-specific English 2) We offer tracking tools to MNC managers to numerically quantify productivity enhancement and related cost savings 3) We create an MNC marketing channel to Chinese doctors seeking peer-review journal submission proficiency training 4) We slash hiring costs by creating an industry-specific language certification standard, and by ranking China and Japan's most language-proficient graduates by disease segment and job description
Year Founded
2013
Social Media
LinkedinFacebook
Industry
E-Learning Providers
HQ Location
28 Yuyuan Road East (between Changde and Tongren) Jing'an District Shanghai, 200040, CN
Keywords
Corporate Productivity EnhancementIndustry-specific Language AcquisitionTargeted Healthcare Marketing Vehicleand HR Process Maximization Platform
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