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Mark Firth
Chief Executive Officer at Verasity
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Work Experience
Chief Executive Officer
May 2024 - Present · 7 months
Director And General Counsel Amea
Sep 2015 - Dec 2023 · 8 years and 3 months
Aamaada
Co-Founder And Managing Director
Jun 2014 - Aug 2015 · 1 years and 2 months
Company Details
11-50 Employees
Verasity’s mission is to significantly increase advertising revenues for video publishers, on any video platform, through its rewarded player and ad stack utilizing its patented Proof of View. Out of some $400 Billion of online ads, as many as 40% or approximately $160 Billion worth are seen by bots and not humans. That’s $160 billion of wasted advertising spend by brands! Verasity has a US patent to its Proof of View technology that detects and eliminates ad fraud and only records, on the blockchain, genuine human views of ads and video content. Verasity has patented technology that helps solve advertising’s $160 billion problem.
Year Founded
2018
Social Media
Linkedin
Industry
Technology, Information and Internet
HQ Location
Verasity Limited Road Town, Tortola, VG
Keywords
blockchaincryptocurrencyvideo player technologyNFTand Ad Tech
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