TBWA is The Disruption® Company: the cultural engine for 21st century business. Disruption® as the core of everything that we do. It informs our radical open creative culture, working methodology and outlook. It is how we solve challenges, influence communities and shape brands in the modern world. Through the use of our proprietary tools and collaborative ways of working, we create powerful solutions based on fluidity, momentum and real-time strategies. We produce Living Creative through cultural triggers, Disruption Live® and data-driven insights. TBWA\ New Zealand Group (http://tbwa.co.nz/) is a company with 80 expert staff across four businesses and part of TBWA Worldwide (www.tbwa.com), a top ten ranked global advertising network with 307 offices in 99 countries that holds Disruption® at its core to develop business-changing ideas for the brands it works with. TBWA is part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), a global marketing and corporate communications company. Omnicom’s branded networks and numerous speciality firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other speciality communications services to over 5,000 clients in more than 100 countries.