In 1961, a South Australian pharmacist, Mr Alan A Russell OBE, met a distressed hairdresser. She told him a customer had slipped in her shop and was suing her and that she had no public liability insurance. Mr Russell imagined pharmacists being placed in the same position and recognized the opportunity to provide a vital service. He had the idea to provide specialized insurance cover against risks of running a pharmacy. In 1963, Guild Group was founded. We have grown from a small business focused on the pharmacy industry, into a multi-faceted business dedicated to protecting Australian professionals. Guild Group now includes seven financial and professional services companies encompassing a comprehensive Shared Services team to support all businesses within the Group: GUILD INSURANCE provides business insurance, professional indemnity, home & contents and car insurance. ACERTA is the intermediary division of Guild Insurance responsible for developing commercial insurance products with our Broker partners that are then distributed through their networks. GUILD TRUSTEE SERVICES provide quality super solutions for the allied health and childcare industries. Our super funds are GuildSuper, Child Care Super, and GuildPension. GUILD SHARED SERVICES partner with the business to provide advice and support that help deliver on our strategy. They include Finance, People & Culture, Technology and Risk departments. MERIDIAN LAWYERS is a boutique law firm providing legal advice in insurance law, health law, corporate and commercial law, employment law, commercial litigation and dispute resolution. GUILD SOLUTIONS, INC. augments the Group’s data processing and business analytics requirements. GOLD CROSS endorses pharmacy products and services badged with the Guild's logo.