Swiss Watch Group is a leading distributor of timepieces, jewellery, writing instruments, leather goods and eyewear to the Middle East & Africa. Established in 1996, the UAE-based company represents a rich portfolio of renowned luxury and fashion brands. Swiss Watch Group is an integral link in the International Luxury Group (ILG) – a conglomerate that is the worldwide licensee for brands like – SAINT HONORE, AIGNER, POLICE, CERRUTI 1881 to name a few. Starting humble, Swiss Watch Group has transcended to a strong and focused business hub that constantly innovates to create a positive identity for each of its brands.